Umbro.Now that the Newcastle Evening Chronicle has had it’s “Mike Ashley is a lovable cuddly owner and doesn’t eat babies after all” week, and everybody swallowed it (aye right!) I suppose it’s safe to have the odd Mike Ashley story on this venerable blog? Woah! Who hoyed that rotten tomato??
Mikey’s company, S_____ D_____ (hereafter referred to as “SD” or there’ll be lines all over the place!) is reported by The Scotsman to be in the hunt to buy the Umbro brand – wot makes the kit for the Ingerland team. The brand is currently owned by US Company, Nike (the one with the big “tick”), who bought it for £285M in 2008.
Now correct me if I’m wrong here, but I would have thought that any brand associated with Ingerland would have to be carefully marketed. Y’know, the same way they do with the footy team, tell everybody it’s top notch when really it’s crap. It’s amazing how many people swallow that rubbish every time a big tournament comes along LOL! But if anybody can market the brand, Mikey can. Luckily, Umbro is also associated with other, more notable (and successful) organisations like Glasgow Rangers, Livingston, Manchester City and the mighty Republic of Ireland – the best national team in the British Isles, but then I’m biased! (more…)
"Satan's mirror has two faces."Well, Newcastle United have finally managed to finish in the top half of the Premiership under current owner, Mike Ashley.
This is our first top ten finish, and qualification for European competition, since Glenn Roeder’s Intertoto “Dream Team” managed seventh, and Europe, after a storming finish in the 2005-06 season.
However, we fans are constantly reminded that this can only come at a very high cost, that the name of the club’s traditional home, St James’ Park, must be sacrificed to become a free publicity vehicle for Sports Direct, that we must also be subjected to a myriad of fit inducing signs publicising Sports Direct throughout games, that we must pay a £25 membership fee to purchase a season ticket, or even just one away ticket and so on…
Mirroring the spin department of the current administration at 10 Downing Street, everything is blamed on our previous administration for allegedly taking us to the edge of the financial abyss, with neither the world economic crisis, nor relegation to the Championship playing any part whatsoever. Even after five whole years, when controversial decisions are made, the spectre of the Byker Beelzebub himself, Freddy Shepherd, is constntly raised, and the club’s current owner is hailed as a messiah who has somehow led the club from the verge of complete extinction. So, now that the club has completed it’s fifth season under its current ownership, I thought I would put this to the test, measuring the performance of the current owner, both on the pitch and on the balance sheet, against his predecessors under the leadership of Shepherd. (more…)
Pardew: Will "educate" fans in realism.In yesterday’s London Evening Standard, Newcastle United’s Silver Supremo gave a fairly lengthy and candid interview to the Standard’s Mihir Bose.
In it, he spoke of his ambition to replace Roy Hodgson as the next England manager, and also how he intends to “educate” Newcastle United fans that we cannot expect to compete in Europe AND finish fifth again next season with our current finances. He also commented on several other things, both Newcastle and non Newcastle related, including raking over the circumstances leading to the departure of Joey Barton once again, and how he convinced Mike Ashley that Papiss Cisse would be good value for the club.
Firstly though, he gave his thoughts on recently winning the League Manager’s Association “Manager of the Year” award, saying:
“To be recognised by people who do the job and understand football is fantastic”
Then, revealing his England ambitions, he felt that his CV was not quite complete enough yet, remarking: (more…)
St Michael?The Newcastle Evening Chronicle has apparently started to run a Public Relations campaign on behalf of United owner Mike Ashley.
If you believe the Chronicle’s PR machine, the man has been forgiven, is a saint, walks on water and is now the most popular man on Tyneside. Well, not in those words but it seems to be the thrust of the message.
Quote from the Chronicle:
“Now Mike Ashley has won the backing of the Tyneside faithful after fans cast their verdicts on his finest year at the helm of Newcastle United.”
“Five years after he seized control at St James’ Park, our exclusive on-line survey has revealed the tide is turning on the billionaire sports tycoon.”
“More than 2,000 people logged on to take part in our end of season poll and voice their views on Newcastle’s season.”
“And – in a sneak preview of our full survey results – the Chronicle can reveal more than 65% of supporters who took part in the poll said their opinion of the Sports Direct owner had gone up.” (more…)
The end of the season is finally upon us. A season in which defied all expectations. A season where even the most optimistic of Toon fans would have struggled to predict what would be.
Newcastle United gate-crashed the top six, and also knocked on the door of the Premier League’s top four. As it turned out at 5pm on Sunday the 13th of May 2012, Newcastle United were confirmed as finishing in 5th place, above Chelsea, above Liverpool, and above the majority of peoples expectations.
The Europa League awaits the Magpies next season, a new chapter or perhaps a new beginning is on the horizon. But before we look forward into what might be, I’m now going to relive the season that was. Cast my mind back and tell the tale of Newcastle United’s 2011 / 2012 season. I hope you are all sitting comfortably… (more…)
