Archive for tag: Renaming of St James’ Park.

St James’ Park – It’s Official!

April 18th, 2012 | 50 Comments |

SJP Forever!
Some United supporters it has to be said were fairly laid back about the attempt by the current “southern-based tenants” to consign the name St James’ Park to history. The geordies amongst us, who were brought up the correct way, refused to give up our history without a fight. The name means a lot to us. It did to our fathers and grandfathers. There’s too much of our lives, our memories, our passion and our families histories tied up in the cathedral on the hill. It will always be St James’ Park.

Some people wondered about Newcastle City Council’s support for the fans’ view – in refusing to change any of the signage in the city – all signs still point to St James’ Park. A publicity stunt? No – an acceptance of reality? yes. The southern tenants squatting in St James’ Park have even muttered about taking legal action against the City Council – now that would be a popular move Mr Ashley – NOT!

The point is that the naming of the ground after a T-shirt shop is transitory, temporary. Even the current tenants admit it, and claim to be actively seeking another sponsor, another name to plaster all over St James’ Park and point at the TV cameras, in return for a fast buck. So why should the city council spend ratepayers money changing the signs, just to have to spend even more ratepayers money changing them again when a new sponsor is found? And all of this when the country is allegedly skint, and the London Government is taking money away from our council (and the NHS, the schools etc) to pay for their 6-week Olympic extravaganza? (more…)


Period of calm broken by a return to Ash-bashing

November 11th, 2011 | 34 Comments |

Ashley's plans to rename St James' Park go down like a lead balloon.
What's in a name?
Newcastle United owner Mike Ashley’s bright idea to change the name of St James’ Park to ‘The Sports Direct Arena’ is still dominating the Toon news.

Just as Ashley was seemingly gaining some ground with fans after a fantastic start to the season on the pitch, it seems he’s now off a lot of peoples’ Christmas Card lists again thanks to his idea to turn St James’ Park into a shrine to Sports Direct.

Ashley’s popularity is a bit like a game of snakes and ladders. We climb a few ladders here and there as things improve a bit, only to land on an enormous snake and go right back to the start.

Various newspapers, pundits, ‘blogs and of course fans have been having their say on the whole name change issue. Even the Council have said they’re not going to recognise the name change as far as they’re concerned. The Council’s statement read:

The name of St James’ Park has been synonymous with Newcastle United football club and the city for over a century.

It is recognised around the world and the decision to change it, without consultation, will upset the overwhelming majority of fans who loyally support the team week in and week out. (more…)