Breaking the paradigm: Should Newcastle go all out for the League Cup?

September 22nd, 2011 | 28 Comments |

Conventional wisdom in the highest echelon of English football, ie the Premiership clubs and especially the top Premiership clubs, is that it gives them a chance to give their precocious bairns who aren’t quite “ready” yet a chance for some kind of meaningful competition. It is also a chance to dust down old cloggers kept in case of emergency and give them a chance keep their hands, or more correctly perhaps, their feet in, lest they spend so long on the sidelines that they seize up with arthritis, or forget that they were ever footballers on the first place.

There are undoubetedly reasons for this, which is why top managers who have forgotten more about football than I will ever know treat it in exactly this way. It is true for the lower Premiership clubs that survival in the division comes above everything for the financial reasons I’m sure you all know, and the teams at the other end have much bigger fish to fry, ie competing for the greatest prizes of all, the League and the Champion’s League. However, conventional wisdom can sometimes be so prevalent that the most productive thing in the long term can actually be to go against the grain, to break the existing paradigm quite simply because hardly anyone else is doing it. (more…)